Tuesday, January 8, 2008

What Apple's new board member points to...

Apple added a new board member yesterday, Andrea Jung, Chairman and CEO of Avon.

There is some speculation on what this means. My 2 cents:

This is a play to expand Apple beyond its core US market. Where there are ladies there are Avon ladies. Nobody does global marketing better than Avon.

Apple wants to get the iPhone into China. They want to build market-share in Europe and Japan (both trail US market share substantially).

Ms Jung speaks Mardarin. She has connections all all over the world...

No comments: